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The World of Ghibli Jakarta
Exhibition
2020-11-24 09:42:26
H-3 to the opening day of the World of Ghibli Jakarta Exhibition, the production was only 25% finished, H- 10-hour to the opening day, the production was only 50% completed. Ignes was appointed to handle the crisis at H-10 hour to the opening day
2020-11-24 09:42:26
The visitors have been waiting for this day and they love Studio Ghibli to the core, all they want is a full experience of the exhibition.
Released a statement and apologize with reason on social media and email to all visitors, Created a customer service team and Q&A template, Created a remedy; visitor can visit the exhibition, whenever, they want, until it’s completed, on the opening day, the visitors received a special tour by the president director of Studio Ghibli.
35 positive coverage with one negative tone, around 1,600 complaints on social media that died down after the statement released and CS team created
